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Supply Chain Logistics Management
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About the Author
Associate Professor in the Department of Marketing and Supply Chain Management at Michigan State University. He is co author of three texts on distribution and logistics, including World Class Logistics: The Challenge of Managing Continuous Change published by the Council of Logistics Management and Strategic Marketing Channel Management published by McGraw Hill. His research has focused on logistics best practices in customer service and in performance measurement. He also served for four years on the Executive Board of the International Customer Service Association as Head of the Research and Education Committee.
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Product details
Hardcover: 496 pages
Publisher: McGraw-Hill Education; 4 edition (January 25, 2012)
Language: English
ISBN-10: 0078024056
ISBN-13: 978-0078024054
Product Dimensions:
8 x 0.9 x 10.3 inches
Shipping Weight: 2.4 pounds (View shipping rates and policies)
Average Customer Review:
4.1 out of 5 stars
60 customer reviews
Amazon Best Sellers Rank:
#52,045 in Books (See Top 100 in Books)
I love the rental service Amazon provides. Ordering and returning books is fairly easy process with no issues occurring thus far.The book itself is quite dated as there have been a lot of industry initiatives and innovations since 2013.The content structure of the book left you wanting more and confused at times. Meaning, key concepts and terms could be highlighted better with real world examples.Secondly, they could have used a more cohesive summary of key terms and ideas, questions, and practical exercises/case studies.
It's nice and lightweight. Perfect condition. It fits in my laptop bag perfectly without being bulky. I love it.
For an exploratory introduction into supply chain, this is a great book. Bowersox has boiled it down into an easy-to-exaplain and clear overview. Some topics could have been expanded into more thoroughly.
Just a note to support others here who have suggested this book is a hard read. The first 5 chapters, which make up the introductory section of the book, are especially dry and the wording overly academic. The next section, which moves into more specific topics is slightly better. I am a graduate student and I like to read textbooks so it is especially bad if I can't get through it. There were brief occasions where the text actually used clear language and provided examples and they provided a sad glimpse of how interesting this subject would suddenly become to students given a good introduction. Please consider having these first 5 chapters rewritten for the next edtion!
Required reading but easy to follow.
its for school, it was as advertised.
Easy reading and very comprehensive
Grad school requirement. Great examples
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